Life in the Time of COVID
By: Maria Casey">Maria Casey
On Friday, BUHO will be taking to the streets in support of our youth activists, demanding our government take action on Climate Change. The Amazon is on fire. Indonesia is on fire. The Great Barrier Reef is dying, Alaska is melting and our beaches in California are disappearing before our eyes.
Never before has there been a time more crucial to take action against Climate Change than today. BUHO was created directly as a result of the drastic changes in our environment and the detrimental impact Fast Fashion has had on our natural resources. The foundation of our company is built on the pillars of sustainability - from our brand sourcing to fulfillment and warehouse to our packaging and return policies - we don’t just preach it, we live it.
The path to sustainable business practices may not be the easiest, but it is non-negotiable. Our kids are growing up with the hottest years on record with devastating natural disasters around every season. So I see it as our responsibility as business owners to take a step in the right direction of longevity rather than quick gains.
That is why on Friday, as we join our friends at Burton and Patagonia in Santa Monica, 100% of all sales made in our online store will go directly to support the Natural Resources Defense Council (NRDC.org).
I built BUHO to make sustainable shopping easy for consumers. Through an easy discoverability process and accessible price points, we show consumers they don’t have to sacrifice quality or style for sustainability. So if you can’t make it out to join our youth pounding the pavement on Friday, don't stress. You can show your support knowing that every dollar you spend at BUHO will be donated to organizations fighting against Climate Change.
Regardless of your generation, or which side of the aisle you're on, we all know there is no Planet B. So let's show these kids we have their backs and find a strike near you.