Life in the Time of COVID
By: shopbuho">Maria Casey
Her days serving in the Peace Corps in Bangladesh just after 9/11 opened her eyes to the toxic implications the textile industry had on its workers and surrounding communities.
Piles of waste surrounded her village in Savar and the streets as she commuted by rickshaw to the internet cafe in Rana Plaza. It wasn't until the devastating collapse in 2013, when the rest of the world finally took notice. Yet six years later, much of the industry has returned to business as usual.
Growing up in an international family, Maria has always looked for ways to combine social good with her business acumen and couldn't ignore her experience in Bangladesh.
So after spending 15 years scaling startups across gaming, e-commerce, and tech in New York and Los Angeles, she took a summer hiatus in Thailand with her partner. It was then that the idea for BUHO began to take shape.
After noticing a hole in the market for easy ethical and sustainable clothing discoverability and months of research, she launched BUHO to make this process much easier for consumers in March 2019.
Her goal from the start was centered around simplicity while also building something that would leave a minimal impact on our natural resources, and that could teach her daughter the importance of conscious consumption, providing fair wages to impoverished communities and environmental conservatism.
She has served on the boards for various non-profits throughout Los Angeles and New York, currently serving as a Board Member for ACLU SoCal. She has always been an advocate for women's equality and active in her communities. She currently lives in Venice, CA with her lifetime partner Ken, their daughter Adelina, and dog Rosie. Learn more about Maria's story here.